“Since Jan 2020, Fiona and BrandPlan has been instrumental in the rebranding and relaunch of Goodness Gracious which included concept, design, branding, logo and socials. Further to her already noteworthy start, she successfully researched, pitched, created, designed and launched our website which has been a game changer!
She also continues to manage the back end of all our marketing which includes a very successful weekly Newsletter. I would have no hesitation in recommending Fi and BrandPlan!”
Lester, Owner Goodness Gracious
Co-Founder & CEO - Yuppiechef
"I have worked with Fiona for many years and she is an experienced marketer with a wide range of experience.
If you're looking for guidance in getting your brand out there, you will be in safe and competent hands."
Founder & Managing Director - Radford Dale wines
"The brand work Fiona undertook for Radford Dale some 15 years ago - specifically in helping us to define and communicate our core brand positioning - is as relevant today as it was then, such is its powerful simplicity.
She sees the big picture, can prioritise what's important, has natural commercial flair and will thoroughly and passionately get behind your brand and business."
Co-Founder - Republic PR
"Republic worked closely with Fiona during her time at Yuppiechef. It was an exciting time to work with the brand as they announced their move into omnichannel retail and opened stores in Cape Town and Johannesburg.
Despite the pressure on the marketing team at this time, Fiona was level headed and methodical in her approach. She always paid particular attention to how the communications activities aligned to the brand's values and purpose. Fiona managed the balance of defining and overseeing strategy with an acute attention to detail. It was a pleasure as an agency to report into Fiona and we hope to work alongside her in the future."